Blog Content
Let me show you how I can shake up your blog.
I can Build up your blog without breaking a sweat.
Many people will tell you that “content is king. Create good content, and the traffic just comes.”
That just ain’t true. We are way past the Field of Dreams era of content. We need a strategy for getting traffic to your content.
I work to create content that isn’t just good, readable, and entertaining but also optimized for search and lead conversion.
See some of my writing:
How to Start Video Marketing On a Budget
You have been working from home for a few months now and everyone is getting little stir crazy. It’s been a difficult year so far, but there is a silver lining. While you have been in Zoom video meeting after Zoom video meeting from your home office (or couch), you have been preparing for your newest digital marketing asset – video. Video marketing is not only possible from home – it’s possible on a budget!
3 Reasons Your Social Media Marketing Agency Needs You
To get the ROI on whatever you’re doing with a partner – social media or otherwise, you need a shared set of goals and expectations. Once you have those – you need to do your part. This is YOUR part to make sure that your agency is successful.
Here are 3 things you need to do with your digital marketing agency before they can build your social media presence.
HubSpot Product Update: Social Media Tools
Let me just start by saying, HubSpot’s social media tools breathe life into my soul. Yeah, I’m not kidding. For someone who manages social media strategies for a few companies, I can tell you…it is a game-changer.
Why You Should Run A YouTube Advertising Campaign
When you think of social media advertising for your manufacturing, construction, or B2B company, you probably think of Facebook or LinkedIn. What about YouTube? Many neglect it because they think their ideal buyers aren’t there. Isn’t it all just a bunch of makeup tutorials? Wrong! YouTube is the second largest search engine on the internet. Your ideal buyers are absolutely on YouTube doing research for the services you provide.
4 Ways To Get Started With Marketing Automation
Once you have marketing automation software, you’re ready to start building a digital marketing engine that can generate leads, nurture prospects, and delight customers. But knowing exactly where to start may seem overwhelming, like walking into the Willy Wonka Chocolate Factory…what should you eat first? Here are 4 things we recommend you focus on when you are just starting marketing automation for your construction, manufacturing, or industrial business.
5 Signs It’s Time for a New Marketing Strategy
There’s a question that keeps business owners and their marketing people up at night:
“Is our marketing strategy doing what we need it to do?”
Sometimes the answer to that question is a solid: “nope.” Other times the answer is not as clear. It can be hard to know when to stick with what you’re doing, and when it’s time to blow things up and start over. To help, we’ve put together a list of 5 sure signs that it’s time for a new marketing strategy. Read on to see if they apply to you.
HubSpot Product Update: Integrating Video Into Your Sales and Marketing
It’s time to integrate video into your sales and marketing efforts. Good news: HubSpot made it easy when they launched HubSpot Video and its “native video” functionality powered by Vidyard. Let us explain it a little better in the tool.